TOPIC: After six months of hype, the much anticipated iPhone goes on sale today. The device combines a cell phone with an iPod and Web browser, according to an article by The New York Times. Customers began lining up outside of some Apple stores as early as Thursday to get their hands on the latest tech toy. A 4-gigabyte model will run a price of $499, while an 8-gigabyte model will cost $599. Apple has set the goal for sales at 10 million units by 2008, according to an article by The Associated Press.
EXPERTS: ExpertSource can offer several highly qualified experts to comment on this story:
Communication expert and New York Times bestselling author of Crucial Conversations (McGraw-Hill), Joseph Grenny, says most Americans abuse the technology they've already got. With the much-anticipated release of the iPhone, Grenny is available to discuss the "Seven Cardinal Sins of Cell Phone Usage."
According to a new research study Grenny's company recently conducted, most Americans are quite comfortable committing these seven sins! 91% say they regularly witness bad "digital" manners from others, like using a cell phone to snap photos of the deceased at a funeral or relaying the stage happenings of a play over a cell phone! To perpetuate these horrific manners, 90% of people never even speak up to the offending individual. Instead, they condone the bad behavior by attempting to ignore it, giving dirty looks, complaining to a friend, or simply saying nothing.
Grenny can help your viewers preserve social etiquette and their sanity with a few simple skills for speaking up effectively-and with the advent of the iPhone, people need these skills now, more then ever.
To schedule Grenny or receive his research and tips, contact Brittney Maxfield at (801) 724-6272. PR Contact: Brittney Maxfield, 801-724-6272, Office: (801) 755-2809, bmaxfield@vitalsmarts.com
Stuart Carlaw is Research Director, Wireless for ABI Research. Carlaw focuses on analysis of short range wireless connectivity technologies as well as the global market for mobile devices, providing research content leadership for ABI Research in both of these key areas. He brings to the task a deep understanding of the critical issues and technologies, stemming from his immersion in both markets for over decade as both an analyst and an engineer. PR Contact: Nicole Fabris, 516-624-2542, fabris@abiresearch.com
Jake Saunders is Vice President of ABI Research Asia-Pacific. Jake covers a variety of economic and technological issues in the wireless connectivity, fixed wireless and satellite marketplaces, and is in particular a leading expert on the rapidly changing mobile cellular operator landscape in Europe. He brings highly developed analytical skills to the company, combined with years of expertise in the technology market research business, and a proven track record of operations management. PR Contact: Nicole Fabris, 516-624-2542, fabris@abiresearch.com
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